The Focus Group That Got It Right
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Ask any working writer what he or she thinks about focus groups and it's likely the air around you will turn bright blue in a nanosecond. Focus groups are bane to the creative soul. Focus groups suck the oxygen right out of a project. Focus groups only care about the bottom line which, for publishers, means money.
Well, yesterday I read about a focus group that actually got it right. I was reading Michael Ausiello's column in TV Guide online and he mentioned a Grey's Anatomy focus group that came down hard on the repulsive George & Izzie pairing. Otherwise known as (ugh) Gizzie. Apparently the viewers whose opinions were at the heart of this focus group came down 95% against Gizzie. My only surprise is what the *#(@ is wrong with the other 5%?
Why don't I like Gizzie? How about the fact that there's no chemistry there. Zip. None at all. And what about this big best-friends thing they keep yapping about? I didn't see any evidence of it and I've all but memorized every frame of seasons 1 and 2. Friends, yeah. But to-the-death best friends? Sorry, I don't buy it. Alex showed more love and compassion toward Izzie when Denny (yuk; sorry I couldn't stand him) died than George did. Alex scooped her up into his arms and held her while she cried. George just stood there looking like George.
Okay, so I like George with Callie, even though I think Callie deserves a hell of a lot better than a guy who married her on the grief rebound and cheated on her before the first six months were up. I like Izzie with . . . oh, I don't know. The unemployment line, maybe?
Don't get me started. Once I launch into my "What's Wrong With Grey's Anatomy" rant I'll never stop.
I'll save part two for tomorrow. Consider that a warning.
Grey's fans, please please don't hesitate to comment even if you disagree. Especially if you disagree!
Labels: focus groups, Grey's Anatomy, Izzie
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